Press Release


The Digital wayfinding solutions Market is projected to reach US$ 665.0 million by 2028 from US$ 234.6 million in 2021; it is expected to grow at a CAGR of 16.0% from 2021 to 2028.

May 26th, 2022 12:57 PM

Digital Wayfinding Solutions Market Forecast to 2028 – COVID-19 Impact and Global Analysis- by Component (Software and Services), Deployment (On-Premise and Cloud-Based), Application (Airport, Retail, Healthcare, Museum, and Others), and Geography

Significant features of interactive wayfinding software include drag-and-drop interface, WYSIWYG workflow, interactive map management, content scheduling, multi-screen support, and remote deployment. These platforms are capable of API interactions with various partner apps, which further expands their capabilities. APIs also support web integrations, allowing businesses to integrate “plan your visit” modules in their online content. Users may use templates to create digital reader boards, interactive navigation displays, and other digital signage types. End users such as governments, retail malls, hotels, and airports have many options to select among interactive wayfinding software solutions. As a result, obtaining a price requires a specific quote. These apps may be used by almost any company that works in monumental buildings and places, to communicate critical information to its consumers. Aaztec Solution is a cloud-based smart TV digital signage software that includes an interactive wayfinding solution with dynamic maps and a user-friendly content management system. Moreover, 22Miles offers 3D interactive navigation for touchscreens, video walls, and mobile devices, along with intelligent routing, for any audience or setting. Thus, the popularity of interactive wayfinding software is expected to drive the demand for digital wayfinding solutions market during the forecast period.

Key Players Influencing the Market

  • BMC Software, Inc.
  • Broadcom Inc.
  • ControlUp Technologies LTD
  • Lakeside Software, LLC
  • Aternity LLC
  • Nexthink SA
  • AppDynamics LLC
  • Catchpoint Systems, inc.
  • Dynatrace LLC
  • IBM Corporation
  • Micro Focus
  • Oracle Corporation
  • Riverbed Technology, Inc.
  • SAP SE


North America leads the digital wayfinding solutions market in terms of revenue share. The presence of major market players in the US is one of the prominent factors contributing to the market growth in the region. VIEWItMEDIA is a wayfinding digital signage company that has operations across North America with the installation of more than 1,243+ electronic wayfinding signs and 515,248 signage systems. Seamless Seattle, a smart city in Seattle, is based on the Legible London concept focused on transport in London. The goal of this smart city initiative is to make the city more legible and accessible for locals, commuters, and visitors. A citywide wayfinding system is being incorporated in Seattle to achieve this goal of being the most walkable city in the US. The system was designed by Applied Information Group, a multi-discipline design company, and a wayfinding expert hired by the Seattle Department of Transportation (SDOT). Thus, the above mentioned factors contributing to the digital wayfinding solutions market growth in the region.

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